In 2009-2010, IE Library made a concerted effort to further improve the services it offered to its users, with greater emphasis on adapting to new technologies: access to both printed and electronic resources via a profile maintained on Facebook, access to tutorials on how to use electronic resources, a newsletter created via the social web tool ISSUU, and the addition of metadata to website pages. All of these measures serving to boost online visibility, and helping us better understand the needs of our clients. During this time, the number of potential users increased by approximately 15%, this growth being largely attributable to growing numbers of alumni.